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CRO marketer, copywriter and Consultant.
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It's Not Your Product, It's Your Hook: How to Write A Hook that Actually Works
How to Write A Hook that Actually Works How to Write A Hook that Actually Works Let's clear something up: your product might be amazing ,...
Jul 46 min read


Blending Creativity with Strategy: Why Great Marketing Needs Both
Data-driven AND creative? Heck yeah! In the digital marketing world, there's a quiet war happening between two camps: the creatives and...
Jun 273 min read


The Real Reason You're Not Making Sales: 20 Conversion Rate Optimization (CRO) Tactics Every Marketer Needs to Know
The harsh truth is that design alone won't save you if your landing pages look great but your sales aren't going up. The secret weapon...
Jun 45 min read
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